Business Coaching, Executive Coaching, and Team Development FAQ

Professional Business Coaches, Inc. is led by founder Bernhard “Bernie” Heine, an experienced business coach, executive coach, and organizational development professional. Bernie and the PBC team work with owners, executives, leadership teams, and key employees to improve business performance and leadership effectiveness.

Because Professional Business Coaches, Inc. is now a team of five coaches, clients can access broader experience, more capacity, and a wider range of services than a single-coach practice can typically provide.

Business coaching is a structured process that helps business owners, CEOs, presidents, and division presidents clarify goals, solve business problems, strengthen leadership habits, improve accountability, and make better decisions. A business coach helps senior leaders work on the business, not only in the business.

At Professional Business Coaches, Inc., business coaching can include all aspects of running the business, including strategy, leadership, management, people issues, sales growth, marketing, customer service, finance, operations, systems, processes, communication, and execution. It can also include personal effectiveness topics such as time management, emotional intelligence, decision-making, delegation, and leadership behavior.

Executive coaching helps executives who are responsible for a department or a function within a department improve how they think, lead, communicate, decide, and execute. It gives executives a confidential place to work through role-specific challenges, department issues, leadership challenges, team dynamics, and personal effectiveness.

Executive coaching at Professional Business Coaches, Inc. is practical and business-focused. While department-specific issues may be part of the engagement, the main focus is usually personal effectiveness topics such as leadership, management, communication, emotional intelligence, accountability, time management, and follow-through.

Professional Business Coaches, Inc. works with small and mid-sized businesses, business owners, executives, leadership teams, managers, sales teams, and key employees. PBC also sometimes works with very large global companies that need leadership development, executive coaching, business coaching, team development, sales effectiveness, or facilitation support.

Coaching can also help companies that are already successful but want to scale, delegate better, improve profitability, reduce owner dependence, or build a stronger leadership bench. Because Bernie Heine is fluent in German and Roberto is fluent in Spanish, PBC can also support work in Germany, Mexico, Canada, and England when the client’s needs, language, and engagement format are a fit.

Business coaching can help with unclear priorities, weak accountability, people issues, leadership gaps, inconsistent sales, poor communication, ineffective meetings, owner overwhelm, slow execution, and lack of strategic focus. It can also help leaders improve decision-making, delegation, time management, team alignment, and follow-through.

Professional Business Coaches, Inc. works with clients on practical business issues such as strategy, sales, marketing, operations, finance, leadership, management, customer service, hiring, assessments, team development, and execution.

Professional Business Coaches, Inc. offers business coaching, executive coaching, leadership team coaching, Business Operating System implementation, strategic planning facilitation, quarterly planning facilitation, Client Builder Sales Training, Sales Assessment and Improvement, Sales Force Effectiveness Analysis, PXT Select hiring assessments, Checkpoint 360 assessments, peer group training, Everything DiSC assessments, The Five Behaviors team development, and customized workshops.

These services can be used separately or combined. For example, a client might begin with business coaching, add leadership team coaching, implement a Business Operating System, and later use sales training, sales assessment, PXT Select, Checkpoint 360, or DiSC workshops to strengthen specific teams.

A Business Operating System, or BOS, is a practical framework for running a company with clearer vision, priorities, accountability, meeting rhythms, metrics, issue solving, and process discipline. A BOS helps leadership teams align around where the business is going and how the team will execute.

Professional Business Coaches, Inc. helps organizations implement a Business Operating System through leadership team sessions, CEO coaching, quarterly priorities, scorecards, meeting disciplines, issue-solving tools, core values, three-year vision, one-year planning, and process improvement. The PBC approach draws on ideas from many respected business and leadership books, including Traction, Good to Great, The Five Dysfunctions of a Team, Mastering the Rockefeller Habits, The E-Myth, and others.

Executive coaching focuses primarily on the individual leader and the leadership decisions, habits, and challenges that affect the business. Business Operating System implementation focuses more directly on the leadership team, operating rhythm, priorities, meetings, scorecards, issue solving, and company-wide execution.

Many clients benefit from both. Executive coaching strengthens the leader, while BOS implementation strengthens the leadership team and the way the business is run.

Yes. Professional Business Coaches, Inc. facilitates strategic planning, annual planning, and quarterly planning for owners and leadership teams. Planning sessions help teams clarify vision, identify priorities, define measurable goals, assign accountability, and agree on the next steps.

Quarterly planning is especially useful for companies that need better execution. It helps leaders turn long-term goals into shorter-term priorities, review progress, solve issues, and keep the team focused.

Yes. Professional Business Coaches, Inc. offers Client Builder Sales Training for owners, leaders, and sales teams that want a more consistent and effective sales process. The program teaches a practical 7-step Client Builder sales methodology and can be customized for the organization.

Client Builder Sales Training may include live sessions, reinforcement training, role plays, drills, worksheets, online learning resources, Everything DiSC Sales analysis, and sales effectiveness assessments. The goal is to help sales teams improve conversations, use time more effectively, close more business, and grow profits.

Yes. Professional Business Coaches, Inc. offers Sales Assessment and Improvement to evaluate sales candidates, current salespeople, sales managers, and the overall sales organization. This service helps clients make better decisions about hiring, role fit, reallocation, promotion, demotion, termination, training, coaching, and overall sales team effectiveness.

The process can include Sales Organization Assessment, Sales Coaching Assessment Suite, Sales Management Assessment Suite, Sales Hiring Evaluations, Sales Force Effectiveness Analysis, and a Sales Team Audit. PBC evaluates the people, processes, systems, tools, value proposition, go-to-market strategy, sales structure, sales management, and team dynamics so clients can improve the entire sales ecosystem, not just individual sales skills.

A Sales Team Audit is a comprehensive evaluation of a company’s sales organization, including its people, processes, strategies, structure, systems, tools, sales management, and go-to-market approach. The goal is to create a clear picture of what is working, what is not working, and what should change to improve sales results.

Professional Business Coaches, Inc. uses sales assessments and analysis to identify individual strengths, weaknesses, role fit, management capabilities, process gaps, and organizational barriers. The result is a more objective basis for decisions about hiring, coaching, training, reassignment, promotion, demotion, termination, and sales team improvement.

Yes. Professional Business Coaches, Inc. offers leadership team coaching to help teams communicate better, solve issues faster, clarify roles, strengthen trust, and improve accountability. Leadership team coaching is often used when a company is growing, changing, struggling with conflict, or trying to improve execution.

Leadership team coaching may include facilitated team meetings, assessments, planning sessions, decision-making support, accountability tools, and work on team communication and behavior.

Yes. Professional Business Coaches, Inc. uses Everything DiSC assessments to help leaders, managers, salespeople, and teams understand behavior styles, communication preferences, strengths, and potential blind spots. DiSC can support leadership development, sales effectiveness, management training, and team communication.

DiSC is not used to label people. It is used to create better conversations, improve working relationships, reduce misunderstanding, and help people adapt their communication.

Yes. Professional Business Coaches, Inc. uses licensed PXT Select tools with clients who want to make better hiring, selection, and role-fit decisions. PXT Select helps clients evaluate job candidates more objectively and compare candidate fit with the needs of the role, team, and organization.

PXT Select can support hiring, promotion, reassignment, onboarding, coaching, and development conversations. PBC uses the assessment results as one part of a broader decision process that can also include interviews, role requirements, management judgment, sales assessments, team needs, and business objectives.

Yes. Professional Business Coaches, Inc. uses Checkpoint 360 and related assessment tools to support 360 feedback, leadership development, and coaching. A 360 assessment gathers structured feedback from people who work with the leader, which may include the manager, peers, direct reports, and other stakeholders.

360 assessments can help executives, managers, and high-potential leaders understand how their behavior is experienced by others. PBC uses the results to support development planning, coaching conversations, leadership growth, communication improvement, and follow-through.

The Five Behaviors is a team development solution based on Patrick Lencioni’s book, The Five Dysfunctions of a Team. Professional Business Coaches, Inc. uses the licensed Five Behaviors program from Lencioni and Wiley to help teams improve trust, conflict, commitment, accountability, and results.

This type of team development is especially useful for leadership teams, management teams, project teams, and groups that need to improve communication, decision-making, accountability, and performance.

Yes. Professional Business Coaches, Inc. offers peer group training and group coaching programs for business owners, executives, and leaders who want structured learning, accountability, and peer support. Group programs can help leaders learn from other organizations while applying practical tools to their own business.

Current group options include the Business Effectiveness Series and BANG! Brainstorming, Accountability and Networking Group. Topics may include leadership, behavior styles, vision, mission, marketing, sales, customer service, human resources, financial analysis, accountability, networking, masterminding, and practical business problem-solving.

Yes. Professional Business Coaches, Inc. provides workshops, seminars, and customized training for owners, executives, leadership teams, managers, sales teams, customer service teams, and key employees. Training can be designed around the organization’s specific goals, challenges, and people.

Common workshop topics include leadership, management, sales, customer service, communication, team effectiveness, productivity, strategic planning, goal setting, financial understanding, accountability, and personal effectiveness.

Coaching sessions may happen weekly, twice monthly, monthly, quarterly, or on a customized schedule depending on the client’s goals. Some engagements are focused on individual coaching, while others include team coaching, training, workshops, or planning sessions.

For leaders who want the highest level of support, Weekly Coaching Plus includes a weekly one-hour meeting, an additional follow-up call, and access to the coach between sessions. Other clients may use weekly coaching, twice-monthly coaching, quarterly planning, or a custom engagement.

Professional Business Coaches, Inc. can meet virtually or in person depending on client preference, location, service, and goals. Some clients strongly prefer face-to-face coaching, and in-person meetings can be excellent for coaching relationships, trust-building, and team facilitation. Other clients are comfortable working remotely, and the effectiveness of coaching can be the same whether it is delivered virtually or face to face.

For team work, face-to-face meetings are often preferred when practical, especially for deeper facilitation, planning, relationship-building, or difficult conversations. However, the tradeoff matters. If virtual delivery makes it possible for the team to meet when in-person work would delay or prevent the work, modern tools such as Microsoft Teams and Zoom allow PBC to deliver a top-quality experience online.

The right starting point depends on the problem you are trying to solve and who needs support. Business coaching is generally for the business owner, CEO, president, or division president, and all aspects of running the business are in scope. Executive coaching is generally for an executive responsible for a department or function, and the work is more focused on personal effectiveness, leadership, management, communication, and department-specific issues.

If the leadership team needs better alignment, meetings, metrics, priorities, and execution, a Business Operating System may be the better fit. If the issue is sales performance, Client Builder Sales Training, Sales Assessment and Improvement, or Sales Force Effectiveness Analysis may be appropriate. If the issue is hiring, selection, role fit, or leadership feedback, PXT Select or Checkpoint 360 may be useful. If the issue is communication or team dynamics, Everything DiSC or The Five Behaviors may be useful. A first conversation helps clarify the best path.

Some clients see useful improvements quickly because they make clearer decisions, set better priorities, and take more focused action. Deeper business improvement usually takes longer because meaningful change often requires new systems, new processes, new habits, leadership development, team behavior change, accountability, and execution discipline.

For business coaching, Professional Business Coaches, Inc. generally recommends a one-year commitment because the work often involves the owner or CEO, the leadership team, and multiple aspects of running the business. Many business coaching relationships continue for several years as the business grows and new opportunities, challenges, systems, and leadership needs emerge.

Executive coaching is often structured differently. Many executive coaching engagements are designed for approximately six months, after which the executive’s manager continues supporting the executive’s development plan and follow-through.

The cost of business coaching depends on the type of engagement, number of people involved, meeting cadence, and level of support. Business coaching, executive coaching, leadership team coaching, sales training, sales assessment, PXT Select, Checkpoint 360, peer groups, workshops, and Business Operating System implementation are structured differently.

The best way to understand cost is to schedule a conversation. Professional Business Coaches, Inc. can usually adjust the scope of services to meet the client’s business objectives while managing to the client’s financial and time resources.

The first step is to schedule a conversation with Professional Business Coaches, Inc. During that conversation, the team will learn about your business, goals, challenges, leadership team, and current priorities.

After the initial conversation, Professional Business Coaches, Inc. can recommend the best starting point. That may be business coaching, executive coaching, leadership team coaching, Business Operating System implementation, sales training, Sales Assessment and Improvement, Sales Force Effectiveness Analysis, PXT Select, Checkpoint 360, a DiSC assessment, a Five Behaviors workshop, a peer group, or a planning session.