by Bernie Heine | Nov 5, 2016 | Leadership, Personal Evaluation
To paraphrase Edward de Bono, the original ‘lateral thinker’; ‘the purpose of the human mind is to not think at all.’ By this, he means that we all react to new situations with learned auto-responses because it’s easier than re-inventing the wheel for every new...
by Bernie Heine | Nov 4, 2016 | Human Resources, Leadership, Personal Evaluation
It’s one of the few psychology certainties, our brains need time for rest – Sleep is key, but we also need longer breaks. It’s often the case that vacations give moments of inspiration and new ideas. Brain science reveals that resting brains put together fragments of...
by Bernie Heine | Nov 3, 2016 | Personal Evaluation
The concept of using behavioral tools has been around a long time. At PBC we use the Everything DiSC tools for the majority of our analyses to help people better understand who they are so that they can understand what is it about them that’s different from others....
by Bernie Heine | Jun 7, 2016 | Business Coaching, Leadership, Marketing, Sales, Strategic Planning
David Yoffie’s book ‘Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs’ is a fascinating analysis of the greatest business minds of our time. These three unique individuals have some common themes that help explain the phenomenal...
by Bernie Heine | Jun 1, 2016 | Marketing, Sales
Want a great idea for cultivating excitement in your business and planting the seed of an unprecedented sales BLOOM? Sure you do… The very old idea with an ultra-modern twist, I suggest is, ‘word of mouth’ product promotion. Focusing your marketing efforts and dollars...
